Social Media Essentials for SME’s by Dr. Rishi Acharya

In this session, you will learn how to grow and manage your Facebook Business Page step by step. First, we will show you how to use the CTA (Call to Action) button to get more clicks and customers. You will also learn how to create albums and post smartly to get better results. We will explain the difference between Likes, Reach, and Impressions so you understand how your page is performing. Then, we’ll dive into hashtags – what they are, why and how to use them on Facebook, the different types of hashtags, and the best tips to choose the right ones. You will also discover why mentions are important, where to use them, and how to use them wisely to grow your page. This session is like a complete recipe to make your Facebook Business Page strong, smart, and full of flavor.

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